1997. Some of Paolo Roversi’s most wonderful work has been commissioned by designers and fashion houses to promote their spring and autumn collections. This photo appears in Alberta Ferretti’s September 1997 lookbook. It’s an exquisite artefact with matte black cardboard covers, endpapers and pages. The reproduction of the images is to die for. Interleaved with certain spreads are transparent paper “negatives,” of details from the photos. These negatives are loose – not bound in to the lookbook. The only words printed in the whole book are “ALBERTA FERRETTI SETTEMBRE 1997.”
Toned gelatin silver print. © Paolo Roversi.